Logo/Line Art

  • Please provide logo(s) in Adobe Illustrator, Quark X-Press, or Corel Draw in a vector format with PMS colors specified either within the file or on a hardcopy.
  • Make sure that all text is converted to curves, outlines, or paths as well as including all fonts on disk.
  • Black and white ad slicks can be provided but may incur additional re-creation charges (the above electronic art is strongly recommended).
  • Supply accurate hard copy proof of the logo(s) to make sure that placement and color match is just how you had intended it to be.
  • Call out all PMS colors or CMYK mix on the proof.

    NOTE: Its not possible match some PMS colors and metallic PMS inks will not print.

Scans (Transparency & Reflective)

  • We recommend that scans be made from transparencies & negatives rather than reflective art/photos (unless this is all that exists).
  • Supply positive prints for color comparison, as well as layout designs.
  • Accepted film or color transparency sizes are: 8' x 10 in., 4 in. x 5 in., 2.25 in. x 2.25 in., and 35mm slides. Anything larger than 40" x 40", at final size, should be scanned from at least a 4" x 5" transparency.
  • Maximum size for scans off a 35mm negative - 30"x 40" without loss of clarity.

Vinyl Headers, Signs or Panels, with Vector Graphics

  • Supply an accurate hard copy of all file(s) to be cut vinyl.
  • PMS colors MUST be cross-referenced to vinyl charts.
  • Files MUST be line art provided in vector (Illustrator) format.
  • Photographs, Photoshop eps, tiff, Pict, jpeg, gif, or images pulled from the Internet are not files that can be used for vinyl
  • All fonts MUST be converted to outlines.
  • No gradients, placed art or embedded images will transpose into VECTOR artwork.
  • Check illustrations for excessive points or open paths.
  • We have the ability to re-create or clean up logos and artwork, but it will incur additional design and digital charges.

Digital Inkjet & Lambda Printing

  • Supply an accurate hard copy of all file(s) for print.
  • Please make sure that EVERY file is a layered Photoshop, Quark, or Illustrator file that we can remove or edit layers if it is needed.
  • PMS colors are for RGB color is for Photographic Processes
  • Percentages and CMYK color mix is for Inkjet Processes

    NOTE    : Its not possible match some PMS colors and metallic Ink will not print.

  • Final file MUST be in an Adobe Illustrator, Photoshop, Quark X-Press, or Corel format if it has text on it.
  • All raster images being printed in Inkjet, will be CMYK.
  • All raster images being printed Lambda Photographic, will be RGB
  • All images must be a minimum of 100 dpi at 100% at print.
  • Save all placed images in eps or tiff format -- do not enlarge placed eps or tiff images.
  • Gradients should be created and adjusted in Adobe Photoshop at full size to reduce opportunity of banding. (Banding problems may occur if gradients are created in a drawing program)
  • Convert fonts to outlines and/or include all fonts on disk.
  • Print resolution for artwork is 100 dpi at FINAL image size.
  • Create files at actual size without bleeds. Cropping Marks are not necessary. If you need a border around the photo, please build the file to include any borders or specify that on a hardcopy print.
    Layout all designs in Adobe Illustrator, Photoshop, Quark X-Press or Corel Draw.

    NOTE: When building files, send your original file format with ALL layers in order to edit and fix any printing capabilities.


Digital Trans / Film Records

  • Supply an accurate hard copy of all file(s) for film record.

  • Call out all PMS colors or CMYK mix on the proof.

    NOTE: Its not possible match some PMS colors and metallic Ink will not print.

  • All raster images MUST be saved in RGB mode, NOT CMYK.

  • Placed images must be minimum 100dpi at 100% scale.

  • Save all placed images in eps or tiff format

  • Gradients should be created and adjusted in Adobe Photoshop (Banding will occur if gradients are created in a drawing program.)

  • Convert fonts to outlines and include all fonts on disk.

  • Layout all designs in Adobe Illustrator, Photoshop, or Macromedia Freehand.
Always Supply Hardcopy!!!

When files are being designed outside of our graphics department, we need to have a clean and clear low resolution hardcopy of your digital files. The conversion from Mac to PC or vise versa, sometimes alters elements slightly, so we appreciate a printed piece marked with PMS colors, crop marks, and any specific notes you need to make regarding your graphics.

There is less room for errors when you supply the graphics department with a printed version of the design. With the coordination of printing and proofing, we find that the most successful graphic production is that which has come to us complete with a visual representation of what you envisioned for your graphic output to be.

We aim to supply our customers with the highest quality product and service. These guidelines are set up for general production for many different kinds of media. If there are any questions at all regarding these issues, please feel free to contact us to help you in any way possible.

Thank You,
Teather Uhrik - Graphics Manager